Here’s a batch of articles we found this past week that piqued our interest, including ideas on how to keep lead generation fresh during the fall months, the best qualities of real estate team leaders and one agent’s story of how using direct mail has impacted her brand.
Marketing Matters: Don’t Back Down on Lead Generation During the Off-Season RISMedia
Summer is over, the weather is getting cooler and so are many of your leads. That doesn’t mean you should get ready for hibernation, however. Here are five ways to fine-tune your lead generation during the slower months.
The not-so-secret playbook of today’s top real estate team leaders Inman News
Being a good leader in any walk of life usually involves a few simple characteristics. Several of the best real estate team leaders share their thoughts on building a successful team and, unsurprisingly, there’s some overlap.
Can Direct Mail Help Create Brand Recognition? Tammie White, Active Rain
Tammie White, the broker/owner of Franklin (Tennessee) Homes Realty LLC, worked hard to build her business’ reputation through SEO and ranking high in organic web searches. It was successful, but then she decided to try the direct mail approach and has been pleasantly surprised by its impact thus far.
10 Real World Sci-Fi Homes for Sale Trulia
This Trulia post is inspired by the upcoming Blade Runner 2049 film but, really, who needs an excuse to look at out-of-this-world homes?
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